Anand Damani

Anand Damani is a behavioral scientist with a decade of experience in this interesting and impactful field. He works with organizations to help them create a workplace environment that promotes desired behavior amongst employees and consumers alike.

Along with consulting, he has brought the impact of his ideas to life by inventing products such as Bleep that change public behavior. While behavior science has been changing public behavior, many organizations realize its importance in the world of workplace and employee development. Anand has worked with companies such as Unilever, P&G, Asian Paints, and Cadbury before starting Briefcase, a company that applies high-impact, low-cost behavioral science to get customers to try, buy and upgrade.

He has conducted impactful workshops for organizations such as NASSCOM, Gartner, TedX, and Deloitte. Also, to share his ideas with the world, he writes about behavioral design solutions in ET, BBC, Forbes, TIME, CNBC, and other media outlets.

In organizational behavior change, he uses Behavioral Design to change culture and habits, translate vision to action and improve productivity for clients. His contributions to the workplace also includes consumer behavior change that improves sales conversion and allows organizations to design an unforgettable customer experience.