The success of a 21st century organization depends on how deeply it can “engage” its employees. Engaged employees resonate with the values of the company and share a deep connection with the internal community of the organization. They are passionate about their work and are always ready to go the extra mile.
Innovation is vital to staying ahead of the competition in today’s fast paced and ever-changing economy. Engaged employees drive innovation. They can improve the customer experience in new ways, increase profitability, redesign products, create new services, and expand the brand value.
But a recent analysis by Gallup on employee engagement found that around 80% to 90% of employees are not engaged in their work.
Many organizations are becoming aware of this disengagement dilemma and are striving to resolve it. Flexible working hours, work from home policies, paid vacations, free gym memberships, higher salaries, and promotions are some of the ways that companies are trying to combat this problem. But even after applying these methods, keeping employees engaged in the long run is still a serious challenge.
Here are 3 powerful ideas to create long-term engagement in employees:
Business organizations have suffered in the long run because they have equated employee engagement with higher salaries and benefits. But a clear focus on creating meaning for employees, providing a caring environment, and giving employees the freedom to take decisions can propel a company to new levels of success and achievement. Has your company found other ways to cultivate highly engaged employees? Share your insights below!
Image source: Disengaged Employees May Be Impeding India’s Growth