facebook Masterclass on Marketing & Brand Strategy by Harish Bijoor
Harish Bijoor

Masterclass by
Harish Bijoor

Harish Bijoor delivers keynote speeches on a swathe of subjects ranging from branding and strategy to marketing and purpose development. His sessions on thought leadership and business strategy help organizations find their niche in the Indian market and deliver satisfying brand experiences.

Know Your Facilitator

Harish Bijoor’s experiences with the corporate world and research on consumer behavior have given him a unique insight into brand building. His masterclasses are based on the knowledge and experience he has gained from decades of working with renowned brands in the FMCG, consumer durables, and telecom sectors. Some of the brands he has worked with include Taj Mahal Bru, Red Label, 3 Roses, Deluxe Green Label, Tripte, and Cafe.

He currently runs Harish Bijoor Consults Inc., a boutique consulting outfit with an international presence in London, Dubai, Hong Kong, Seattle, Istanbul, and India.

As an author, he has a well-known book, “Marketing Trends: Smart Insights into the World of Indian Business” to his credit. A second book on core branding titled “Brand Irrationals: A Fundamental Journey into Brand-Think” is in the process of being penned. He is also a regular contributor to industry publications on branding, sales, and distribution.

He is also an active researcher in the field of rural consumer behavior, rural retail networks, and trade mechanisms. His current undertaking is a 6-year research exercise covering 84,850 consumers.

Bijoor also takes time out to teach and speak on public forums. He has been a faculty member at the Indian School of Business for 20+ years. He also speaks on forums for general management, retailing, sales, techno-branding, and consumer behavior.

Ideally suitable for

  • Sales and Marketing Teams
  • Mid and Senior Leaders

The delivery will be customised as per the needs of the learning cohort.

How is this activity available?

Instructor-led Training (ILT)

Instructor-led Training (ILT)

Virtual Instructor-led Training (VILT)

Virtual Instructor-led Training (VILT)

Masterclass

Masterclass
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Available in -

  • Instructor-led Training (ILT) Instructor-led Training (ILT)
  • Virtual Instructor-led Training (VILT) Virtual Instructor-led Training (VILT)
  • Masterclass (MC) Masterclass (MC)
This course includes:
  • DurationDuration: 60-90 minutes
  • DeliveryDelivery: Keynote Speech
  • Group sizesGroup sizes: 15 – 500
  • CustomizationCustomization:Available
What you’ll learn
  • Marketing and Branding
  • Sales, Distribution, and Strategy
  • Unveiling and understanding the Indian market for business
  • Purpose development workshop

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  •  compnany logo

    Wanted to share that we got positive feedback about the session. A lot of folks were very excited to hear you speak and learn through the real life examples from the cricketing world. As I talk to more people, I am getting multiple such feedback. Thank you for a very engaging and insightful session. Thanks FocusU for enabling this very well.

    Mr. Amit Jain
    AWS Principal HRBP
  •  compnany logo

    A lot of folks were very excited to hear you speak in your Masterclass session and learn through the real-life examples from the cricketing world. As I am talking to more people, I am getting multiple such feedback. Thank you for a very engaging and insightful session.

    Mr. Amit Jain
    Amazon Web Services Principal HRBP
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